WE WANTED TO CREATE THE MOST LOCAL CAMPAIGN IN THE CZECH AND SLOVAK HISTORY.
To show that during the past 50 years Coca-Cola has become an important part of the Czech and Slovak culture.
By launching limited editions of Coca-Cola with names of cities and villages in CZ&SK. So people can find „their own“.
By launching limited editions of Coca-Cola with names of cities and villages in CZ&SK. So people can find „their own“.